Internet Pay Per Click (PPC) Advertising

There’s an art to developing, implementing and maintaining a good result oriented pay per click (PPC) advertising campaign on search engines like Google. The difference between how your ad performs verses how your competitors’ ads perform can depend on the experience and creativity of the person or company running your pay per click campaign.

TAC has a unique position in it’s ability to provide result oriented campaigns because it can draw on it’s many decades of experience in traditional advertising mediums, a long history and experience with Internet technology, and ad savvy creativity to resolve issues that online advertisers are faced with in PPC marketing.

PPC advertising has many advantages over traditional media, including:

  • Any size budget
  • Geographic targeting
  • Target key words and/or phrases
  • Any length campaign
  • Many networks available, Google, Yahoo, Bing, social media and more.

TAC pay per click advertising service includes:

  • Setup of pay per click account(s).
  • Identification and research on desired key words.
  • Formulation of ads and ad options to generate good ad frequency and quality score.
  • Constant monitoring and adjusting of key words, ads, bid rates and options to maintain and improve on quality score and results.
  • Continual reporting and analysis of traffic and PPC statistics.

 

Download our PPC flyer: PDF PDF, 288 k

 


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